Stocks / CRM

Is Salesforce, Inc. (CRM) a buy right now?

Salesforce, Inc. · $246

Updated Fri, Oct 23, 6:45 PM ET

Salesforce, Inc. (CRM) at $246 is a long-term Buy. Business quality is good and valuation is very attractive. Only a small starter makes sense today.

Long-termBUY
TodaySTART SMALL

Higher short-term risk.

What should I do?

If you start here, keep size small — elevated near-term risk, not a full-conviction timing call.

Business QualitySolid
ValuationVery Attractive

What we're seeing

The stock is starting to recover, but it is not rising in a clear way.

Today's price is not a good place to start.

Why this rating on CRM

For Salesforce, Inc. (CRM), business remains attractive.

On CRM, this company carries extra risk — only a small starter makes sense if you engage at all.

If you already own CRM, keep your existing position. The long-term BUY outlook hasn't changed.

  • •Profitability and margins are strong.

What CRM does

Salesforce, Inc. is a leading provider of customer relationship management (CRM) solutions, dedicated to connecting businesses and their clientele on a global scale. At its core, the Customer 360 platform empowers organizations to create seamless, integrated experiences for their customers. The company's extensive suite of services encompasses a wide array of functionalities: Sales: Tools designed to manage sales pipelines, track leads, forecast opportunities, extract data-driven insights through analytics, and streamline the creation of quotes, contracts, and invoices. Service: Capabilities enabling companies to deliver highly personalized, trustworthy, and scalable customer support. Platform: A versatile…

Common questions

Should I buy Salesforce, Inc. (CRM) stock?

Salesforce, Inc. (CRM) is a long-term Buy. Business quality is good and valuation is very attractive. That is the long-term call — not a same-day order.

Is CRM a buy right now?

Salesforce, Inc. (CRM) at $246 is a long-term Buy. Business quality is good and valuation is very attractive. Only a small starter makes sense today.

Is Salesforce, Inc. a good company?

Salesforce, Inc. (CRM) looks like a good company — solid business quality, not the top tier. Quality still has to be weighed against valuation and today's setup.

Is Salesforce, Inc. overvalued?

Salesforce, Inc. (CRM) is not overvalued on our bands — valuation is very attractive relative to estimated fair value. Cheap still is not a buy signal by itself.

Is now a good time to buy Salesforce, Inc. stock?

Only a small starter makes sense today. On CRM, this company carries extra risk — only a small starter makes sense if you engage at all. That is today's tape — not the same question as whether Salesforce, Inc. (CRM) is worth owning.

Why is CRM a long-term Buy?

For Salesforce, Inc. (CRM), business remains attractive.

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